Saturday, 31 May 2014

Boost your Colour Confidence with Dove

I don't know about you but I've always been fairly confident with wearing colour and love any excuse to rock brights and pastels but according to the Dove Colour Confidence Poll 48% of UK women wear only two colours per day, with 33% playing it safe with black, grey or other dark colours. (Research conducted by OnePoll amongst 2,000 British women in May 2014)

Dove want to change this and have teamed up with colour psychology expert Karen Haller and Fashion designer Olivia Rubin to encourage women to embrace more colour in their everyday closing choices. There are running a competition throughout June called the Dove Colour Challenge where three lucky winners will win a colour consulation with Karen where she will diagnose the colours to boost their confidence and bring out the best in them along with a bespoke capsule collection designed by Olivia Rubin to reflect those colours. This is definitely a competition that I will be entering. Visit dove.com/colourconfidence to enter.
The event to launch to competition and Dove's product in which goes hand in hand with the campaign was held at the very colourful and luxurious Schiaparelli Suite in the May Fair hotel







I was in my element being surrounded by bright colours, sweets and macaroons! Hopefully the challenge will inspire people to inject more colour into their wardrobes. To accompany your new found colour confidence you need an Anti-Perspirant that doesn't leave any pesky white marks. That's where Dove's Invisible dry comes in. I've tried it myself and can honestly say that no marks have been left on any of my clothes, whatever the colour! 




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